Daily Dose: ‘Seven And Seven Is’ by Love

Or ‘7 and 7 is’, either way, really. This came out in 1966! Can you believe that? Psychedelic rock (and Love in particular) were so ahead of their time. Oh sure, it’s raw as anything, and the production quality is garbage compared to today’s, but these guys were effectively inventing garage rock at the time, so unsurprisingly they get cut a bit of slack. This is two minutes of sheer, fantastic force, and its age only serves to make it more amazing. It is very much the song epitome of “go hard or go home”, or usually more accurately, “go hard and then go home”, or in this case, “go hard and then go for a jazz jam session”. Speaking of which, I’ve heard DJs lay into the jam at the end of the song, after the explosion break, but I honestly don’t mind it at all. It was the freaking sixties, what do you expect, normal song structure? The words are obviously nuts: “I’d sit inside a bottle and pretend that I was in a can” is an amazing lyric, probably an underappreciated one as far as rock lyrics go, even if parts of the words do go a bit off on one. It’s from an album called, Da Capo which had the audacity to come out in November 1966, or over fifty years ago. It was written by written by lead vocalist Arthur Lee, and I love it. Don’t take my word for it though, because it really is required listening. Go and get freaky for two minutes.


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